October 4, 2024

Communication

'Eliciting laughter is proof that you’ve connected with someone on a fundamental and human level.'

'The Underdogs' TV spot. Credit: Apple

'The Underdogs' TV spot. Credit: Apple

'The Underdogs' TV spot. Credit: Apple

"Undeniably, we live in deeply polarized times. People are at odds over a multitude of social and political issues, and it’s getting harder and harder to find common ground. In such a divisive atmosphere, people are searching for something that unites us. That’s precisely why humor can be effective now more than ever, especially when it builds upon shared experiences." - Jon Cook

ARTICLE: Humor in Advertising Can Cue More Than Laughter

Advertising

Communication

"If you give me a smart phone then I'll be able to ask everyone - everyone - whether or not I look pretty in this bathing suit."

VIDEO: If You Give Me A Smartphone—PSA

Communication

An exhibition that celebrates the rebellious, democratic force of ink and paper

ARTICLE: Beyond The Streets Presents Shepard Fairey: Out Of Print

Communication

"I guess what I'm trying to say is I want to exist in a world where I don't have to think about these things, ever again."

VIDEO: End Violence Against Women Coalition: 20th Anniversary

Communication

"Sweden is the first country in the world prescribed by doctors. Welcome to a destination of a different nature."

‍VIDEO:The Swedish Prescription