March 7, 2025

Company

How to navigate—and even thrive—during challenging times.

Fortune magazine was launched in February 1930, just four months after the Wall Street Crash of October 1929. This timing placed its founding at the beginning of the Great Depression.

Fortune magazine was launched in February 1930, just four months after the Wall Street Crash of October 1929. This timing placed its founding at the beginning of the Great Depression.

While Dannielle Haig doesn’t directly quote Stoic philosopher Marcus Aurelius in this short, motivational article, she certainly channels his wisdom. "You have power over your mind," he said, "but not outside events. Realize this, and you will find strength."

Haig notes that many people succeed despite starting from a disadvantaged position—often because they focus on moving forward rather than dwelling on their setbacks. Rather than worrying about an uncertain future, she merges Stoic philosophy’s emphasis on staying present with mindfulness practices that help navigate uncertainty and prevent unnecessary stress from imagined scenarios.

Her key takeaway? Half of the Fortune 500 companies were founded during recessions or economic crises.

ARTICLE: Half of All the Fortune 500 Companies Were Created in a Crisis

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