"In a timely counter-reaction to the current US administration’s attempts to pressure the corporate world into distancing itself from a values-driven approach to business, Purpose Pledge — a new collaborative of purpose-driven companies committed to a stakeholder capitalism model — launched this week at Natural Products Expo West 2025.

"Initiated by Dr. Bronner’s, LIFT Economy and One Step Closer, Purpose Pledge invites both established and emerging companies to join them in pledging their commitment to 10 key areas — which comprise criteria for operating their businesses on the principles of a stakeholder approach to capitalism."

ARTICLE: 14 Brands Join Forces to Set New Standard for Purpose-Driven Business

WEBSITE: Purpose Pledge