'I believe my illustration practice lies at the intersection of art and design.'

"Through my work, I explore grey areas of societal expectations, adding vibrancy and warmth to digital and analogue mediums." - Noopur Choksi

Noopur Choksi calls illustration "a process of dissection and discovery, exploring vulnerabilities and fragilities as transformative experiences...".

"Central to her art is a commitment to social dialogue and cultural shaping, confronting themes of self-perception, gender, and power dynamics. She challenges regressive norms and society-imposed stereotypes, celebrating complexities and promoting inclusivity.

"Music, science, drag, fashion, and narratives of feminine power inspire her work. She strives to create visuals that challenge perception, push boundaries, and are not afraid to be strong, unapologetic, and layered in their interpretations.

"'I like to think of creative expression as a complex human emotion that empowers our ability to experience, introspect, imagine, communicate and make sense of the world,' she explains." - Tom May

Article: Noopur Choksi Shows How Commercial Success and Artistic Integrity Needn't Fight