October 18, 2024

Communication

'I commit to using my marketing skills as a force for good acting responsibly with full transparency and honesty when it comes to messaging, communications and creative.'

Laura Stein, Chief Creative Officer at Bruce Mau Design, named this book one of the five books that shaped her approach to design, branding, and sustainability. ""Time will tell,"" she wrote, ""if this becomes my favorite book, but it's the one I'm reading the most these days. It is not necessarily beautiful but highly practical, supremely no-nonsense and relevant to anyone involved in communications, including designers. Carvill and Butler pull content from their lively and intelligent podcast by the same name and bring it into bite-sized themes with references and resources and 'Three Actions to Consider' for each theme."" She called the book ""a good antidote to paralyzing fear and depression because it feels so clear and level-headed and actually feasible"".

PUBLISHER'S PAGE: Can Marketing Save the Planet?

EXCERPT: What is Sustainable Marketing?

MANIFESTO: The 3 Commitments of a Sustainable Marketer.

RELATED INTERVIEW: Sustainability x Advertising: Empowering Marketers to Follow their Own Moral Compass

Communication

Caring for any coastal country means caring for the marine systems that sustain its forests and biodiversity.

ARTICLE: No Blue, No Green Campaign by Droga5 São Paulo Uses Screen-Printed Art to Defend Brazil’s Oceans

Communication

Essential tools for architects, artists, designers, developers, engineers and makers

BOOK: Universal Principles Of Design, 200 Ways to Increase Appeal, Enhance Usability, Influence Perception, and Make Better Design Decisions

Communication

Channeling children’s hopes and fears about climate change onto posters

ARTICLE: What Do Children Have To Say About Climate Change? This Collaborative Poster Series Investigates

Communication

Positioning NPR as essential civic infrastructure at a time when public trust and public funding face intense scrutiny.

ARTICLE: NPR’s New Brand Campaign Wants You to Ask Questions