Lawrence Slater is an art director at Saatchi & Saatchi in London. Wanting to use his skills in a way that had a direct impact on his community, he started going around the city and reworking the business flyers that he comes across.

"Beginning with a flyer for cleaning services, which got a great reception from the cleaner herself, Lawrence has since redesigned flyers for a handyman, a dog walker, a man with a van, a maths tutor, a violin teacher, a fitness instructor, and a lawn bowls club. With each redesign, he films the journey of finding the flyer, taking it home, reworking it, and finally contacting the creator to ask if he can put it up. He says the creative process often involves 'simplifying the [design] as much as possible.' He continues: 'I’m good at that because of my work in advertising – making the message as clear and concise as possible. I try to draw something that’s fun to look at and that sums up the business. Normally with a character as people can engage with that.'”- Daniel Milroy Maher

ARTICLE: Your Friendly Neighborhood Artist Lawrence Slater Wants to Redesign Your Business Flyer – Free Of Charge